My Esting idea is when my old man Norman Nesbit is in his garden mumbling to himself. He then stars to tend to his garden pulling up carrots, the small carrot begins to scream, and in return Norman screams. This continues having the camera switch between them both zooming in slowly as it happens until the E4 logo falls onto the shed, the two look at each other and scream at the logo.
E4 is a sister channel of channel 4, aimed at the 15 to 35 year old demographic, the ‘E’ stands for Entertainment.
Is programming is fitting to the target age range having many sitcoms and comedy shows like, ‘how I met your mother’ and ‘Misfits’. Many of their content are shows that have been very popular in the US like ‘the Cleveland show’ and ‘Scrubs’.
They have animated idents called Estings on their website they have competitions for viewers to create their own animated shorts, the winners get shown in between content on the E4 channel. Again all are suitable to the audience being quirky and topical for that age range.
On their website they have an about us section full of jokes and mocks to make it more interesting and appeal to the young teen audience it has; on this page there is also a video spoofing a science documentary again to give all the information in a way their young audience would want to view.
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